A common challenge for many authors is fully grasping the need to market their book(s). Without a good marketing plan it’s likely your book will get lost in the shuffle, make it into the hands of very few readers, and fail to turn a profit.
Click on Invite from Other Networks, insert your email address, and twitter will search your contact list for current Twitter members on your list. A list of contacts is also generated of people who do not yet have a Linda Baxter account. You can have Twitter send an email inviting them to get an account and follow you. The only problem with this is that it only applies to free email accounts such a gmail, yahoo, hotmail, etc.
FF – Most people reading this that have a twitter account will recognize FF. Follow Friday, though annoying to some, is participated in by a vast majority of the tweeting population. An opportunity to promote your friends, as well as get your name out there in an attempt to get more followers, for whatever reason.
“I’m seeing all of these bday wishes from everyone. Thank you from an #oldfart Hope you guys have a great day too! #32,” tweeted Justin Timberlake from his official Twitter account. The entertainer didn’t say on Twitter what he did during his birthday, but it had to be special as he could do anything he wanted.
It may be considered too expensive for some if you don’t have the right programs. Adobe InDesign, which is the prestige class in the field of book-making, can cost anywhere between $300 and $400. Not to mention it takes some getting used to. You can, however, sidestep this if you have a program able to convert your content into PDF format. If you weren’t already aware, PDF files are recognized as the universal form for digital reports and books.
With all your marketing communications pieces, be sure to include that you are on Twitter and Facebook and any other social platforms. Do you have a newsletter or blog? Make it easy for your audience to interact with you with links to your social profiles.
The startling fact is this, the majority of books will not even break even. Yet, there are some that do incredibly well and on the back end there are ample opportunities for an author.
Post your videos on Facebook, Twitter etc. and post on the account of popular people or groups in the niche. For example if you’re in the weight loss niche post it on a Facebook group to do with weight loss.